Google Ads management services
Turn Ad Spend Into Predictable Revenue
Expert Google Ads management for US brands — Search, Performance Max, and Display campaigns built around real ROAS targets, full attribution, and continuous optimization.
Overview
Expert Google Ads management for US brands — Search, Performance Max, and Display campaigns built around real ROAS targets, full attribution, and continuous optimization.
Live Campaign Snapshot
What We Manage
Every Google Ads channel, covered
From high-intent Search campaigns to full-funnel Performance Max — Kozan manages the complete Google Ads ecosystem with clear targets and weekly performance visibility.
Search Campaigns
High-intent keyword targeting for bottom-of-funnel buyers. Structured ad groups, match type strategy, and negative keyword discipline to keep CPL under control.
Search → ConversionPerformance Max
Asset group strategy, audience signal configuration, and conversion data feeding — so Google's automation works for your goals, not against your budget.
Full FunnelShopping & E-Commerce
Feed optimization, smart bidding strategy, and campaign structure for DTC brands looking to increase ROAS and control spend across product categories.
DTC FocusDisplay & YouTube
Upper-funnel awareness and retargeting campaigns for brands building visibility in competitive markets. Audience layering to reach the right prospects at the right stage.
Brand AwarenessRetargeting & Remarketing
Recapture warm audiences who've visited your site, watched your videos, or engaged with your brand. Segmented lists and tailored creative to push them over the line.
Re-EngagementConversion Tracking & Attribution
Enhanced conversions, GA4 integration, and accurate attribution setup so your campaign data reflects real business outcomes — not vanity metrics.
AttributionSpecialized By Vertical
Google Ads built for your industry
Generic campaign structures don't work. Kozan brings vertical-specific knowledge to every Google Ads engagement.
01
DTC & E-Commerce
Shopping campaigns, Performance Max with product feed optimization, and ROAS-focused bidding for brands selling direct to US consumers. We track revenue, not just clicks.
02
Healthcare Clinics
Appointment-focused Search campaigns for medical practices — local targeting, call tracking, and compliance-aware copy. CPL tracked by location and service line so you know exactly where booked appointments come from.
03
Aviation & Specialized Services
High-ticket B2B search campaigns for aviation service providers. Precision targeting by geography, company type, and search intent to attract qualified inquiries — not unqualified traffic.
What accountable Google Ads management looks like in numbers
How We Work
From audit to scaling — a clear process
Every Google Ads engagement starts with understanding your margins, customer profile, and current performance gaps — not a generic campaign template.
Account Audit & Baseline
Full audit of your existing campaigns, conversion tracking, and attribution. We identify wasted spend, missed intent, and structural issues before touching the budget.
Strategy & Campaign Build
ROAS and CPL targets agreed upfront. Campaign structure, keyword strategy, and ad copy built around your ICP, offer, and margins — not industry defaults.
Launch & Attribution Setup
Enhanced conversions, GA4 events, and call tracking configured before launch. You see performance from day one — not after a "learning phase" with no visibility.
Optimize & Scale
Weekly bid adjustments, A/B copy testing, negative keyword expansion, and audience refinement. Monthly reporting tied to revenue — not impressions.
Client Results
Real outcomes from managed campaigns
"
Our clinics now see a consistent flow of qualified appointment requests, and we can clearly see which campaigns bring real patients.
Healthcare Clinic · US+40% Booked Appts
"
Kozan translated our complex aviation services into a clear digital story — and the right leads started reaching out within weeks of launch.
Aviation Services Group · USImproved Lead Quality
Common questions about Google Ads management
Can't find your answer? Book a free strategy call and we'll walk through your specific situation.
Get Started
Ready to make your Google Ads work harder?
Book a free strategy call. We'll audit your current setup, identify quick wins, and outline what a performance-focused engagement looks like for your business.